How Social Science Research Can Help Bring Issues Into Focus

... But this kind of complexity is everywhere we look, including in campaigns. Will “Issue A” or “Issue B” cause more people to vote for the Republican or Democratic candidate? We can ask voters with survey research. But we know people are bad at self-prediction, and often treat that kind of...

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Ballotpedia Battleground Poll 2016

How does Clinton's lead change with a high-ranking federal legislative figure or a well-known governor at the top of the Republican ticket? Ballotpedia partnered with Evolving Strategies to survey voters across seven states (June 10 – 22). Read more here.

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Bud Ad is Making America Great Again

On the more light-hearted side, we found a Bud ad actually moved women, Republican women in particular, toward Trump and away from Clinton ... it increased Trump's vote share over Clinton by 18 points with Republican women. Crazy results, but they make sense once we step back. Read more here.


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